this post was submitted on 13 Sep 2023
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I don't understand why people like Starbucks so much. Their coffee is nasty and so is their food. But people are addicted to it. All my relatives have the app and spend like $50+ a week there.
Only reason I ever go is because I'm roadtripping at 6am and it's the only place open that early. The indie coffee shops don't open until 8am.
That's subjective, and clearly a large portion of people disagree with it.
Honestly their forte is consistency. You'll damn near guaranteed to get the exact same cup of coffee/latte and sandwich in the middle of nowhere Arkansas as you are in downtown NYC.
I just wish that consistent flavor was something more than ash.
Not joking, that is essentially the strategy. It's very hard to get coffee beans from a hundred different farms to taste the same all over the world. That task gets much much easier if you simply burn them to a crisp so that all the varied flavor gets burned away.